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Client: Samoyed Club of Iowa
Roles:
Creative • Design
The Samoyed Club of Iowa logo was a pet project of mine. The logo reflected the breed’s most famous trait, the Sammie Smile. The overall shape of the logo was subtle representation of a light bulb that gives a nod to the breed’s intelligence. However, the club members felt that the state of Iowa should have a more prominent part in the logo and chose to go with a more literal design of the logo (inset) instead.

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